Training and mentoring

Our training services are designed to help media spokespeople and marketing professionals maximise and expand their existing skills.

Inkpod provides both bespoke and group media training courses that equip company spokespeople with the knowledge and expertise they need to confidently deal with press enquiries. Our interactive and practical courses cover key areas, such as:

  • Understanding 'what is news'
  • Interview preparation techniques
  • How to use 'off the record'
  • Strategies for coping with difficult questions
  • Developing media contacts

We also help PR and marketing professionals both in-house and at external agencies develop new skills, such as copywriting. These programmes are tailored to individual or group needs, and offer a customised and practical learning experience.